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July 11, 2000 — 12 PM

Can’t get your kid to

Can't get your kid to eat their greens? Heinz might have a solution. The efforts of food companies to market their products amuse me, I must admit. And we consumers are apparently the suckers. Why should something that has a "New Package, Same Great Taste!" be better--especially when they tell us so in bright bold letters on the glossy wrapper. Think about it. Basically, they're saying "We haven't changed a darned thing--it's still tomatoes and sugar--but, hey, it's better now!" Sort of like breast implants for food, I guess.

Another personal favourite is the venerable old "Fun to Eat!" Perhaps boyfriends and girlfriends should come in dinosaur shapes and plastic neon colours.

Comments

Previously: Leave it to cellphones to

Subsequently: Great. Just great. Not only

July 2000
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